German-speaking CRM Manager

We are looking for an enthusiastic German-speaking CRM Manager to join our team in London.

As our CRM Manager covering our German, Swiss and Austrian clients, you will work closely with our Marketing & Customer Service teams in our London and Munich offices. You will contribute to our growth by developing and implementing a targeted email and communications strategy for our clients in Germany, Switzerland and Austria. Through automated and ad hoc emails, based on a thorough customer and subscriber segmentation logic, you will help us engage and convert newsletter subscribers as well as ensure our existing clients receive relevant and high-quality updates.

The role is ideal for someone who has collected solid first experience with the CRM and email setup of one or several financial institutions targeting retail customers and now wants to be fully in charge of the design, process, and measurement of all activities. If you want to be part of the growth story of one of Europe's leading FinTech firms and are eager to get significant responsibility right from the outset, this might be the right opportunity for you.

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Please include your CV, a short letter of motivation and your desired starting date to:
Incomplete applications will not be considered.

Please include:

  • Your CV
  • Motivation Letter
  • LinkedIn / Xing Profile (if applicable)

Opportunities & Responsibilities as CRM Manager

  • Defining and implementing all event-triggered and therefore automated email chains, both for newsletter subscribers and existing clients
  • Building a newsletter calendar around major events (e.g., ISA season, other financial or tax deadlines, holidays, etc.) to ensure we maximise conversion opportunities around those events
  • Closely monitoring the relevant news channels as well as competitor activities to identify opportunities to reach to clients and/or newsletter subscribers
  • Working with our software engineering team on ideas to measure clients' interaction and satisfaction with our service
  • Generating ideas to promote referrals by existing clients
  • Defining metrics to measure the success of our initiatives and ensuring
  • Supporting initiatives to improve our personal interaction with (prospective) clients, for example in the form of webinars and sales events
  • Bachelor or Masters degree
  • 2-4 years experience in a CRM-related function, preferably with a financial services provider (asset manager, retail bank, wealth manager, IFA) or with a company targeting high-end customers
  • Knowledge of newsletter and emailing best practices
  • HTML and CSS skills to efficiently work on email templates
  • Experience with email software providers (Mailchimp or others, Salesforce experience would be a plus)
  • Analytical problem-solving skills
  • German native speaker with excellent written communication skills and good knowledge of orthography
  • Attention to detail
  • A can-do attitude and willingness to work under tight deadlines/react quickly to upcoming events and opportunities
  • Permission to work in the UK
What we offer
  • Competitive compensation incl. performance-related bonus
  • The opportunity to work in the centre of London, one of Europe's most exciting capitals and the heart of the European FinTech scene
  • An outstanding international team and culture
  • Attractive growth opportunities due to our constantly growing team size and geographical expansion
  • The opportunity to work on a big idea that is changing financial services for the better, for one of the best-funded companies in the sector